December 3, 2005
Digicel Brand Lanches Services in Anguilla, Bermuda and St. Kitts & Nevis
Three New Operations Expand Pan-Caribbean Network for Fastest Growing Mobile Telecommunications Company
KINGSTON, JAMAICA -- (MARKET WIRE) -- 12/01/2005 -- Digicel, the fastest growing GSM mobile telecommunications provider in the Caribbean, has reached a significant milestone in its mission to expand its pan-Caribbean GSM network with service launches in three new territories: Anguilla, Bermuda and St. Kitts & Nevis.
These launches are a result of Digicel's agreement to acquire Cingular Wireless' Caribbean and Bermuda operations earlier this year. Along with recent licenses in Trinidad & Tobago and Haiti, the dynamic company is on course to operate in 15 countries by early 2006, covering a total population of 14 million people.
With an ongoing commitment to being the number one mobile provider of choice, Digicel brings its four year track record and reputation to all three new markets with differentiating characteristics that include superior customer care, innovative service offerings, competitive rates and unbeatable coverage. The company's flagship operation, Digicel Jamaica, reached 1.376 million subscribers in November 2005 based on its quality customer service and innovative product attributes.
"We welcome the people of Anguilla, Bermuda and St. Kitts & Nevis to the Digicel family," said Denis O'Brien, founder and chairman of Digicel Group during the launch event. "Our industry leading service and unmatched customer care continue to put us in a position of strength as we roll-out a seamless telecommunications network throughout the pan-Caribbean region. We look forward to building strong relationships with our new customers through our superior offerings and active participation in the local communities."
The unique services available for the first time to Digicel customers in these markets include Closed User Groups; Rollover Minutes, where unused talktime rolls over to the next month; Call Me, which allows customers to stay in touch when credit is low; prepaid and postpaid roaming, and access to a comprehensive roaming network of 220 roaming partners in over 100 countries.
Minister of Telecommunications and E-commerce, the Honourable Michael J. Scott welcomed Digicel's entry into Bermuda, a country which enjoys one of the highest per capita incomes in the world. He said, "Digicel's impressive track record as a community minded telecoms provider is well-known and welcomed. It's introduction of new products & services, and commitment to excellence combined with Digicel's customer centric focus and business optimisation will not only add value to the Bermuda telecoms scene but will bring to market a new and dynamic player that compliments our well-established ICT industry."
With investments in the region approaching US$1 billion, Digicel has gained an average 62% market share across all its existing islands of operations and employs over 1,500 people in the Caribbean.
Since its launch in 2001, Digicel has become the fastest growing wireless telecommunications operator in the Caribbean. In four years, Digicel has become renowned for competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services, and state-of-the-art handsets. It is the largest GSM operator in the region.
By offering innovative wireless services and community support, Digicel has become a leading brand in the Caribbean and has placed the region at the cutting edge of wireless communications.
With the recent achievements of new licenses and acquisitions, Digicel is now well on its way to be offering services in the near future in over 15 Caribbean countries, covering a total population of 14 million people. Incorporated in Bermuda and currently operating in eleven countries including Anguilla, Aruba, Barbados, Bermuda, Curaçao, The Cayman Islands, Grenada, Jamaica, St. Lucia, St. Kitts & Nevis, St. Vincent and the Grenadines, Digicel looks forward to launching in Trinidad & Tobago and Haiti as well as entering into the markets of Antigua & Barbuda and Dominica in the near future. The company also has licenses in St. Martin, Guadeloupe, Martinique and St. Barths.
The company is the lead sponsor of Caribbean sports teams including the West Indies Cricket Team, Special Olympics teams across the Caribbean and is title sponsor of the Digicel Caribbean Football Union Cup, which involves over 30 Caribbean countries and is an important qualifier towards the CONCACAF Gold Cup.
Visit www.digicelgroup.com for more information on Digicel.