Travel Agent Central has an article posted about Martinique's new tourism strategy:
Martinique to Reevaluate Tourism Strategy By September
MARTINIQUE - During Travel Agent's participation in an ongoing press trip in Martinique, we had the privilege of sitting down Monday with Madeliene Jouye de Grandmaison, chairwoman of the Martinique Promotion Bureau. De Grandmaison, through a translator, told us the prime minister of France will conduct a meeting in September to reevaluate Martinique's tourism strategy, including plans to pursue direct flights from the U.S. and allowing locals to work on Sunday in order to keep shops open for cruise passengers.
Forbes Traveler highlights Martinique as a rum destination
From "10 FINE LIQUOR JOURNEYS" at Forbes Traveler:
To investigate boutique rum production, Curtis recommends Martinique, home to a half-dozen distilleries. On the sandy, picturesque island, distilleries don't mess with molasses. Instead, Martinique's grassy, nuanced rhum agricole is crafted from locally harvested, fresh-pressed sugarcane juice--often processed within an hour after leaving fields. "This means the distilleries are granted an Appellation d'Origine Controlee by the French government, which means they can claim wine-like terroir," Curtis says.
Affordable Caribbean: Martinique
All the beaches on Martinque are free and public. For a rustic escape, go to Les Salines Beach, a mile-long golden crescent of sand on the island's southeast tip.
Check out the slideshow for Martinique here.
Photo courtesy of the NY Times